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Brad Wieland, and his wife, Vera, run Studio A Inc, an independent commercial photography studio, based in a small town just outside of Fort Wayne, Indiana. Since he has spent many years in the business world, helping to create an industry-leading furniture manufacturing company, his understanding of how business works, what is practical and how art integrates with commerce, make his photography relevant and sensible.
Within recent years, 100% of Brad's work has become digital. Though he is experienced in all of the traditional film formats, the ability to preview images instantly and the practicality of the digital workflow, make
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this technology too good to pass up. And it's a world that Brad is very confortable in, moving seamlessly through a variety of issues, including concept, design, image editing and manipulation, offset printing and electronic delivery and proofing.
Since commercial photography is a collaborative effort between the photographer, agencies, art directors and clients, one of the most desireable assets a photographer can possess will never be found in a camera bag: The ability to work well with people. Brad's easy-going nature, in combination with his creativity, experience and technical knowledge, make the whole, challenging process of creating commercial photographs much easier.
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